
Gabriel Mitchell
February 1, 2026
February 1, 2026
I was born and raised in Palo Alto, and split my time between San Francisco and London.
I’m a product engineer and founder working at the intersection of AI, design, and software. I co-founded New Material, an AI design and software studio building industry-agnostic tools and products. Our clients have included some of the world’s largest automotive OEMs and professional services firms.
Before New Material, I was a Design Lead at IDEO in Chicago and London. Earlier in my career, I worked at R/GA in New York.
I was born and raised in Palo Alto, and split my time between San Francisco and London.
I’m a product engineer and founder working at the intersection of AI, design, and software. I co-founded New Material, an AI design and software studio building industry-agnostic tools and products. Our clients have included some of the world’s largest automotive OEMs and professional services firms.
Before New Material, I was a Design Lead at IDEO in Chicago and London. Earlier in my career, I worked at R/GA in New York.
Thoughts
Thoughts
2026
Can product designers contribute useful "Vibe Code"?
Can product designers contribute useful "Vibe Code"?
February 1, 2026
February 1, 2026
Work
Work
2020 → Now
Education
Education
2012 → 2017
Carnegie Mellon University
Carnegie Mellon University
Pittsburgh, PA
B.F.A. Product Design and Human Computer Interaction
B.F.A. Product Design and Human Computer Interaction


